Society creates its ideals not only around the female figure, but also the male one. In the course of the story, fashion, cultural changes and even the availability of food influenced such standards of beauty.
Artist Nikolai Lamm, who once created Lammily’s dolls with realistic proportions, decided to show how the ideal of the male body changed over time. He collected photos of ideal men of every decade, starting in the 1870s, and created 3D models.
So, at the end of the 19th century, a complete figure with a “beer belly” was considered ideal. Big waist and plump cheeks were a sign of wealth and high social status. The fact is that not everyone had access to abundance of food, because even obesity symbolized wealth.
Then even the clubs were created rich fat men weighing at least 80 kg.
In the 1930s, products became more affordable and Hollywood created its ideal for a more slender man. He was represented, for example, by actor Cary Grant, who played with Audrey Hepburn.
The 1960s: the hippie generation — people were tired of meeting standards, men began to let go of long hair, take drugs, and stopped playing sports. The ideal is Mick Jagger from the Rolling Stones.
1980s: a pumped figure comes into fashion.Bodybuilding is becoming mainstream.
By 1990, the taut figure had become the standard, but not so categorically. The ideal is Brad Pitt from Fight Club.